Customer Retention Through Unconventional Customer Experience
In the endless quest for customer retention, companies often rely on tried-and-true tactics to retain their customers. But what if there...
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Investor In Customers Blogs
Sharon Clapp
Jul 302 min
The business benefits of an IIC gold award
In today's hyper-competitive business landscape, standing out amidst your competition requires more than just delivering a good product...
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Sharon Clapp
Jul 303 min
10 ways to use social media for improved CX
In today's digital age, social media has become an indispensable tool for businesses to connect with their customers. Beyond just...
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Sharon Clapp
Jul 303 min
5 Ways to never lose another customer
In the dynamic landscape of business, acquiring new customers is undoubtedly crucial, but the true measure of success lies in the...
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Sharon Clapp
Jul 303 min
The Loyalty Paradox: Cognitive Dissonance in CX
In the ever-evolving landscape of customer experience (CX), one thing remains constant, the pursuit of customer loyalty. It's what every...
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Sharon Clapp
Jul 302 min
Consumer Duty Regulation: A Model for Other Industry Associates?
The Financial Conduct Authority (FCA) has taken a significant step in prioritising consumer protection by introducing the Consumer Duty...
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Sharon Clapp
Jul 302 min
The Importance of Measuring CX Externally
At Investor in Customers (IIC) we always talk about the importance of externally measuring both your customer and employee experience....
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Sharon Clapp
Jul 302 min
The Link Between Consumer Duty And Customer Experience
The new Consumer Duty regulations, designed for the Financial Services industry are designed to protect consumers, and ensure that...
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Sharon Clapp
Jul 302 min
The Business Benefits Of Customer Experience Awards
The customer experience should be at the heart of everything you do. Afterall, a happy, satisfied customer is much more likely to use...
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Sharon Clapp
Jul 302 min
Do Customers Expect Perfect Service?
In a world where businesses are increasingly able to compete with each other online, customer service can make or break a company. A...
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Sharon Clapp
Jul 292 min
Customer Experience Working
Customer Experience (CX) outcomes for every company are different. Obviously, the main essence of CX should be the same no matter what...
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Sharon Clapp
Jul 292 min
How Does Customer Experience Drive Business Growth?
Customer experience is a crucial aspect of business growth. Customer experience is the way customers perceive a brand and its products...
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Sharon Clapp
Jul 292 min
When Should You Survey Your Customers Or Clients For Maximum Effectiveness?
When you're considering the best ways to develop and grow your business and offer your customers the best possible experience, you need...
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Sharon Clapp
Jul 292 min
5 benefits of hiring a customer experience consultant for sustainable business growth
Business growth is the goal of both new and established companies - but ensuring that your business growth is sustainable can be...
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Sharon Clapp
Jul 292 min
3 Main Components You Should Implement To Deliver An Excellent Customer Experience
Delivering excellent customer experience (CX) is one of the most important parts of a successful business. Satisfied and happy customers...
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Sharon Clapp
Jul 292 min
It's All In The Smile! One Little Way To Improve Your Customer Experience
You will have heard the song that says you’re never fully dressed without a smile - and this is never truer than when you are trying to...
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Sharon Clapp
Jul 292 min
The Importance of Measuring Customer Experience and Why You Should Independently Verify It
The field of customer experience is growing exponentially as businesses come to understand the importance of customer satisfaction and...
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Sharon Clapp
Jul 295 min
Treating customers fairly to meet (FCA) requirements
How to unequivocally demonstrate that your customers are treated fairly to meet the Financial Conduct Authority (FCA) requirements. An...
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