Why Choose Investor in Customers?
Welcome to Investor in Customers, one of the United Kingdom’s leading independent authorities dedicated to assessing, improving, and accrediting Customer Experience. Since 2006, we’ve been passionate about helping businesses like yours shine a light on every aspect of the customer journey you deliver.
Trusted by a wide range of companies, from innovative startups to established enterprises, we provide valuable insights that pinpoint both strengths and areas for improvement in your Customer Experience. To date, we’ve surveyed over four million people and assessed more than 300 businesses, demonstrating our commitment to excellence and our ability to drive meaningful change.
Our thorough Customer Satisfaction Surveys dive deep into the heart of your business operations. We identify how you interact with your customers, uncovering both the strengths that set you apart and the weaknesses that hold you back. From there, we offer actionable and sustainable improvements that you can implement to elevate your Customer Experience.
We believe in a comprehensive approach. Our deep-dive analysis not only highlights gaps between what your senior leaders envision, what your employees deliver, and what your customers perceive, but also bridges those gaps to create a seamless and exceptional Customer Journey.
Using our unique IIC model, we evaluate how well you perform against key aspects of outstanding Customer Experience. This model allows your customers and employees to share exactly what matters to them, ensuring that no important detail is overlooked. By segmenting your data and breaking down results across essential internal and external groups, we help you maintain consistent excellence throughout every facet of your business.
Partner with Investor in Customers and transform your business into one where motivated employees and loyal customers drive sustained growth and success. Let us help you create memorable experiences that keep your customers coming back, encourage them to buy more, and inspire them to refer others.
Key members of our team
The heart of an exceptional customer experience is the people who deliver it. Our recruitment programme is not just about how well people do their jobs but our confidence that they will always do their best to meet the needs of our customers.
We believe that success comes from having the right people – do the right things - at the right time
