Thank you for completing the IIC assessment questionnaire.

Your feedback matters to our client

Once the questionnaire period has closed, we will be collating and interpreting the results to feedback to our client, along with supplying them with a detailed and personalised plan of action, to ensure improvement in their CX delivery.  

Here at Investor in Customers, we have been carrying out in-depth Customer Experience (CX) assessments for organisations for more than 12 years. That's why you can be confident we're qualified and that your responses will make a real difference. You can find out more about the IIC assessment process here.

Customer experience safe hands

What could our assessments do for your organisation?


your customer, employee and management customer experience perceptions, using our bespoke questionnaire management platform.


the priority areas of miss-alignment and potential CX malignancy in your organisation, as well as areas of best practice.

Show you

the precise changes you need to make, backed with quantitative and qualitative data, and wrapped up in a detailed action-plan.

Award you

with an independent accreditation to verify your high level of CX delivery, to help you with differentiation and compliance.

You could be accredited with one of our prestigious awards

Reach our standard and we'll accredit you with an Investor in Customers Award – Bronze, Silver or even the exceptional Gold standard - to promote trust and reassurance in your brand and to help you prove that you meet your regulatory standards for customer service excellence.

Proof that you are customer centric

now read the latest from our blog...

5 Ways to Avoid Costly Customer Service Mistakes

October 29, 2020
Having assessed over 3 million people and evaluated hundreds of organisations, we know a little something about the most common pitfalls and costly customer service mistakes.We list our top tips to help you avoid them:1.  Never ignore customer complaints, especially if they are all saying simil...
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