Are you delivering false promises?

On mother's day 2015 I was bought a beautiful blue orchid by my daughter.

Bought from a well-known supermarket, it really was the most beautiful shade of blue.

We moved house last year, and I feared it had not survived the move, however a few weeks ago it started budding.

It has now burst into flower – WHITE flowers! Must say, that although still beautiful I am a little disappointed.

On doing further research it appears that – shock horror - these flowers are dyed!

If you put this into a customer service context, are you delivering false promises to your clients?

Does your website or your marketing material talk a good talk – offer one thing but in reality, you don't deliver?

Work with us at Investor in Customers and we will give you an external, independent verification of the service that you deliver.